Côte d'Azur
The Lavender Guide: Provence
Which areas peak when, how to arrive before the crowds, and the fields that never appear on any recommended list.
Free sample guide
The Library
Everything our advisors know about a place. Written down.
Each Library guide is a distillation of years of on-the-ground research. The restaurants. The hotels. The beaches. The villages. The things nobody else tells you.
What you get
Not a travel blog. Operational intelligence.
A Library guide is written by someone who has been going to a place for years and knows it the way a local knows it. Each guide includes our honest shortlist of hotels and what we actually think of each one, the restaurants our advisors book for themselves, the beaches worth the effort, the villages most visitors miss, the best time to visit and what that really means, and the insider intelligence that takes years to accumulate and seconds to use.
Delivered as long-form web guides — editorial layout, real depth, and structure you can use on the ground. Read on any device. Updated annually.
Guides are $25 each (USD). Purchase once, yours to keep.
Côte d'Azur
The Cannes Film Locations Guide: Côte d'Azur
Fourteen films across seventy years of Hollywood on the Côte d'Azur — Hitchcock to Iron Man, Bardot to Russell Crowe, Cannes through Monte-Carlo and inland to the Luberon, plus both adaptations of Bonjour Tristesse (Preminger 1958 and Durga Chew-Bose 2024). Part 1 walks each film with trailer, stills, editorial note, and the specific locations it touched — including the seven-location version of Magic in the Moonlight (Villa Eilenroc, Hôtel Belles Rives, Villa La Renardière, Château du Rouet, Hôtel Negresco, Opéra de Nice, and the Côte d'Azur Observatory). Part 2 lays out the one-, two-, or three-day tour we'd run if you have a Festival break — Day 1 Coastal Loop, Day 2 Inland Pilgrimage, Day 3 the Magic in the Moonlight Day — with driving directions, lunch anchors, and the order we'd run it in.
Free sample guide
Côte d'Azur
The Côtes de Provence Wine Route
Four estates, one outstanding lunch, and a back road through the Var that most visitors to the Riviera never make.
Free sample guide
Afore Insider
Every guide. One membership. $100 a year.
Afore Insider gives you unlimited access to every destination guide Afore publishes — all current titles and every new guide we release. Members also receive the Le Journal Insider newsletter, early access to new guides, and a discount on Afore concierge planning.
At $25 per guide, membership pays for itself once you use more than four Library titles.
| Individual guides | Afore Insider | |
|---|---|---|
| Per guide | $25 | — |
| Full Library | — | $100 / year |
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